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UAE Gen Z Prefers Employers with Flexibility and Wellness Focus

Gen Z in the UAE prefer organisations that offer work-life balance and the right environment to grow professionally, HR experts said on Wednesday.

While speaking during a panel discussion at the Future Workforce Summit 2025, a conference organised by Khaleej Times, recruitment experts said the UAE job market is fast evolving and there is more focus on skill-based hiring, rather than job-based hiring, by organisations

Karim Elmery, head of young talent for Mena at L’Oreal, said that youngsters are seeking a bit of autonomy in work-life balance. “Providing a flexible working environment gives them the floor to be more productive. A hybrid working model and a flexible working schedule are things that help them stay engaged. On the professional development side, it’s very important to provide them with a clear path,” he said.

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He added that the recruitment process is “evolving into skill-based hiring than job-based hiring.”

Alia’a Zaghlou, head of people and culture at Khaleej Times, stressed that it is very important to recognise that Gen Z is not difficult, they’re simply different; for any successful organisation, understanding Gen Z and effectively “speaking their language” is essential.

“When I say speaking their language, I mean understanding their thought processes, behaviour, and specific expectations that they have. They desire meaningful goals that are aligned with the bigger mission of the company. Of course, they want flexible working hours and remote working. They look for companies that prioritise their wellness-being, whether mentally or physically,” she said.

She added that they appreciate organisations that foster learning and provide a growth environment.

Alia’a pointed out that Gen Z values open, honest and candid discussions with their leaders. “Companies that don’t change and adapt will definitely face challenges to retain Gen Z,” she added.

Maimuna Rashid, co-founder and CEO of Pupilar, said Gen Z is “definitely changing the workplace” and wants two-way communication.

She noted that they “value purpose, not paycheck” and “love to contribute” to the growth of the organisations, adding that Gen Z have the inherent quality to be leaders.

Aparna Rajesh-Navin, head of talent for MEA and chief people officer for UAE and Oman at Holcin, said it is important that organisations take another look at basic policies to ascertain how they resonate with Gen Z. She called for involving them from a strategy aspect as well.

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